If you have come looking for a shampoo that will be your go-to, your hair cheerleader, the reason you would jump out of bed into the shower then let me introduce you to Davines Oi Shampoo.

Infused with nourishing Roucou Oil, Oi is the perfect everyday shampoo to maintain soft, shiny and voluminous hair. Oi shampoo will help create a nice sheen as it improves hair texture leaving you with a super-smooth, frizz-free finish and incredible, salon-worthy ‘oomph’.

PERFECT FOR 

All hair types (and that includes you, curly girls).

HOW DOES IT WORK?

Natural active ingredients like Roucou Oil will help to stimulate melanin synthesis (and in turn, maintain your hair’s natural pigment), while its ellagic acid content works to neutralise free radicals and thus protect against cellular damage caused by UV exposure and soften strands, while sunflower seed oil amps up shine.

WHAT DOES IT FEEL LIKE? 

Incredibly nourishing, this leaves your locks feeling like silk.

BENEFITS

• Delicate and sensory cleansing.
• Enriched with Roucou oil full of beta-carotene and antioxidants.
• It strengthens hair and protects against the effects of aging and environmental damage.
• Detangling action.
• Strong and immediate cosmetic effect.
• Soft, shiny and full-bodied hair.
• All day perfume.

WHY IS IT BETTER

• Obtained with 100% clean energy. Zero impact, essential and recyclable packaging.
• Roucou oil is full of beta-carotene and antioxidants; it strengthens hair and protects against the effects of aging and environmental damage.
• Davines Oi Shampoo is sulphate free.